Why black, white and silver are the colours this season

21 August 2017
Volume 31 · Issue 6

BDIA Showcase marks the announcement of three important milestones for Philips Oral Healthcare and the company is inviting dental professionals to visit stand M40 to find out why black, white and silver are the colours this season.

In addition to a plethora of on-stand activity the company is fielding two expert speakers to lecture during the event in the Dental Update Theatre. Ben Atkins will be presenting ‘The evolution of oral healthcare on Friday, October 20, 2017, between 3:30-4:15pm. Ben is a trustee of the Oral Health Foundation and runs the out-of-hours dental service for Cheshire, is responsible for the treatment of the homeless in Manchester and is also an advisor to the BDA. He is an advocate for harnessing dental technology to encourage patient compliance.   

Meanwhile, Megan Fairhall – a dental hygienist and therapist who has developed her own brand, #Live to Smile – will be explaining how to harness social media in her lecture entitled ‘Let’s be social’ on Saturday, October 21, 2017, at 3:30-4:15pm. Megan utilises social media and networking to increase patient leads and revenue, and will be letting delegates into her secrets to success. After their lectures both speakers will be on Philips’ stand to answer questions.

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