Recommended by dental professionals

Eighty two dental professionals participated in the Colgate Sensitive Pro-Relief toothpaste ‘Instant* Relief Challenge’ during the show and commented on finding the experience extremely helpful, not only in terms of achieving instant* relief from their own dentine hypersensitivity, but also being able to share their experience with their patients, family and friends. The results were compelling:

You too can deliver optimal care for your patients suffering from dentine hypersensitivity by recommending Colgate Sensitive Pro-Relief toothpaste with Pro-Argin technology. Your recommendation will not only provide your patients with instant* pain relief but will also provide long lasting protection from dentine hypersensitivity, whilst maintaining recommended cavity protection.** Colgate Sensitive Pro-Relief toothpaste is the only toothpaste to offer these three key benefits at once. 

Colgate’s unique Pro-Argin technology contains arginine, an amino acid naturally found in saliva, together with an insoluble calcium carbonate compound. This technology works by a natural process of dentine tubule occlusion, attracting arginine and calcium carbonate to the dentine surface to form a protective seal that provides instant* relief.