One year on
Heart Your Smile recently celebrated its first birthday with dental professionals, members of the dental press and its trustees at an event in London.
The relaxed and informal evening showcased Heart Your Smile’s activities throughout its first year; and presentations from trustees, Simon Gambold, Seema Sharma and James Goolnik (pictured) provided an opportunity to say thank you to all its supporters.
In a stand against all the doom and gloom and negativity dentistry was experiencing this time last year, Heart Your Smile was formulated by a group of dental professionals and industry leaders who simply wanted to make a difference. Launched at BDTA Showcase in 2011, it outlines a nine-point manifesto for change in the UK dental profession, dubbed ‘The 9 habits of a happy dental professional’, and is designed to instill confidence and inspiration in the dental profession.
James, who initiated the idea and has driven it from the front, said, “Heart Your Smile is about providing dental professionals with the right tools to ensure patients have a positive experience at the dentist and to encourage regular attendance. With lots of passion, the right connections and everyone having common aims, we can make a huge difference.”
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