Hide and seek

Food, presents and games with the family – that pretty much sums up Christmas day for me. Despite the technological revolution that has transformed computer games from little more than different coloured dots to living out entire lives on screen I don’t think you can beat the old favourites – Charades, and Hide and Seek. It’s true Hide and Seek is more of an outdoor game and the amount of hiding spaces available decrease the older (bigger and less flexible) you become, but it is one of the games that has stood the test of time – and the voice calling out “coming ready or not” still brings a hint of excitement as you risk injury and embarrassment to tuck yourself away in a forgotten nook and try not to be found.

You might be asking what relevance this has to dentistry, well the answer is in practice websites. There have been numerous articles explaining the benefits of having a practice website, and the importance of making it look modern and reflect your values and so on and so forth. There are many people who will tell you how to make your website look and function well and rank high in the Google listings, but sometimes it seems they forget the reason for the websites to exist in the first place - business.