Business webinar

03 February 2012
Volume 28 · Issue 2

James Goolnik; dentist, author and leading spokesperson for Heart Your Smile will broadcast a live webinar February 23. The webinar will begin at 7:30pm and is entitled ‘How your practice can survive the recession’.

With recessionary pressures continuing to cause patients to question their need for routine dental visits and avoiding embarking on new treatments unless absolutely necessary, there is a definite feeling that there is less dentistry being done and increasing amounts of white space are appearing in appointment books.

In this hour long webinar James Goolnik gives his personal views on the current state of dentistry and the positive actions dentists can take to beat the recession. He explores the barriers that exist to increasing treatment and gives practical suggestions of how to overcome the often negative image of dentistry portrayed by the media.

 

The topics discussed will be:

  • Know where you are
  • The detail is in the detail
  • It’s a marathon not a sprint

 

James will be joined by Greg Clay, sales and marketing director of Software of Excellence, who will follow James and provide an insight into how the application of innovative technology can help dentists and practice managers make the most of their opportunities – even during the most difficult of economic times.

Attendance at the webinar is free and attendees will qualify for one hour’s CPD. Each attendee will receive a signed copy of James’ recently published book Brush and Software of Excellence will make a donation to the Heart Your Smile charity for every online attendee.

To register for a place at the webinar visit www.dentalwebinars.co.uk