This follows a similar initiative at the product’s unveiling at the BDA Conference earlier in the year where over 30 per cent of delegates trialled an AirFloss. So keen were delegates to get their hands on the upgraded AirFloss, it is suggested that BDTA delegates plan their visit to the show with this in mind.
The early trialists evaluated their AirFloss for thirty days and results were beyond Philips’ expectations; 85 per cent would recommend it (to their patients, friends or colleagues);
over 95 per cent agree that AirFloss is easy to use (for their patients) and nine out of 10 believe agree that AirFloss will be effective for use with orthodontic patients
Effective yet gentle
Other highlights of a stand visit will be a chance to see the new Sonicare FlexCare Platinum – the most innovative sonic toothbrush to be developed by Philips – and the one which achieves the best plaque removal results in its portfolio. Leading dentists who were early to conduct personal trials on the brush were forthcoming in their praise: According to dentist David Winkler "FlexCare Platinum is a great addition to a stellar line-up of Phillips’ oral health care products. The new head with the longer bristles works a treat, and the pressure sensor with the warning that too much pressure is being applied should make it easier for patients to achieve the best possible results with their new "plaque-destroyer" ... now there's no excuse for poor oral health!"
Whilst dental hygienists Amanda Gallie and Bal Chana added “I love the brush head - it feels like a multi-dimensional clean - the best yet!” and “I am impressed by both the design (look) and the effectiveness of the brush. My teeth certainly feel cleaner. I have recommended it to many patients that are considering purchasing a power toothbrush.” respectively.
Get it white first time
Stand visitors will also be able to learn what differentiates the products in the Philips Zoom range – which include improvements in light activation technology and the unique addition of ACP to the EU-compliant gel formulations. These minimise sensitivity in both its chair-side and home use products, whilst achieving impressive shade improvements.
Light fantastic ‘limited’ pre-Christmas whitening show offers will be available so Dental Professionals are recommended to plan their visit to stand P06 to beat the queues.