BDIA Dental Showcase goes from strength to strength as thousands flock to the NEC

27 October 2017
Volume 31 · Issue 6

Over 9,000 dental professionals attended BDIA Dental Showcase 2017, which took place at the NEC in Birmingham on the 19-21 October.

This year marked the first time in which this prestigious event has been organised by its new owners MA Exhibitions, in collaboration with George Warman Publications. The result of the partnership between a professional show organiser and the dental publisher has been a tremendous success, seeing an 11.29 per cent rise in visitor numbers to 9,080.

Ed Wyre, event director at MA Exhibitions said, “The response from the dental community has been incredible. Not only have visitor numbers seen a substantial increase, we’ve seen a significant increase in the percentage of dentists (41 per cent, up from 33 per cent in 2016) and practice managers (11 per cent, up from 5.5 per cent in 2016) attending. It’s fantastic to see so many decision makers leaving the practice to attend the show. Other dental groups also saw a rise in numbers, highlighting the event’s importance to the whole dental team.

“In addition to the bustling show floor of over 300 exhibitors, three brand new features were a major draw for visitors to this year’s event.

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