Average Brit spends £196 on oral health every year… and that doesn’t include dental visits!

An investigation by the Oral Health Foundation, looking at the spending power of more than 2,000 people from across the United Kingdom, has found that Brits are spending an average of £16.34 on products such as toothpaste, mouthwash, interdental brushes and sugar free chewing gum each month.

As the number of people visiting a dentist continues to rise, and with treatments such as tooth whitening becoming more popular, the charity says the population is now placing a much greater emphasis on good oral health.  

Nigel Carter, chief executive of the Oral Health Foundation, believes more people now recognise the importance of a healthy mouth and its links with overall wellbeing.

He said, “The health of your mouth is a really useful indicator for determining the state of your overall health and wellbeing. A healthy mouth often translates to a healthy body and this message is being adopted by greater numbers of a population which is becoming significantly more health-conscious.