Adding value
Catherine Rutland looks at how dental teams can use dental payment plans to help the practice grow.
Recent survey results have once again indicated that private fee-per-item patients are more likely to cancel or delay a check-up, than those patients with a monthly payment-plan. The survey found that 31 per cent of people said they would reconsider cancelling a dental appointment if they had a dental payment plan. With the economic climate still anything but stable, patients are often amenable to receiving budgeting ideas from their practice.
Therefore, offering a range of payment plan options to help patients budget and pay for their oral health is a good idea financially, and it can also set your practice apart from the competition and ensure loyalty from your patients. The following information is designed to show how to make the most of your payment plan provider and utilise their products and services for a real business advantage.
Utilising services
These days there is far more gain from payment plans than simply the administration services you would expect. Of course, for many practices, this can be one of the biggest benefits, but many plan providers offer additional services as part of your membership and often with no additional fees... so why not?
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